New's summary

Catalonia Today

Thursday, September 29, 2007

WAITING FOR RENFE

Renfe have to change the organization of their timetables. All people who use and need the rail service are very upset about it. They arrive late in their work and seems that the business don't make anything to solves it. "Soffering" people will send one more letter to the Minister but this time offering a better slogan: "Waiting, it's not such a bad thing if done in the right place"

New's summary

Catalonia Today

Thursday, April 12, 2007

CLIMATE CHANGE WILL WREAK HAVOC

Cataloni's rainfall wil decline because of the climate change and its temperatures will rise by as many as four degrees.

In general, the Mediterranean region is singled out as one of the world's most sensitive to the effects of climate change.

Southern Europe, including Spain, is expected to have more frequent and longer droughts, bringing a greater risk of forest lives and greater health risk due to heat waves.

One consequence for Spain, will be a decline in tourism during the summer and an increase during the spring and autumn.

NEW WORDS

Wreak havoc

New's summary

Catalonia Today

Thursday, November 15, 2007

IMAGES OF BLACKS REFLECT LACK OF HISTORICAL AWARENESS

The depiction of black people in Spanish and Catalan advertising and media would get phones rining off the hook in civil rights organisations across the US and UK.

The African and South-American people who came to Catalonia and Spain to have a better life feel discriminated when they see some adverts on Tv like Conguitos and Cola-Cao adverts principally.

NEW WORDS:

Awarness

of the hook

Lack

My advert analysis

This advert is about an Italian comunication business.

The target audience is everybody who see it. It transmits good feelings that people must have, like be generous, solidarity, and so one. The advert want to say that with a good communications, all the things are better and feelings like these can be communicated easier.

The telecom advert is attractive because of the images are so impressive: the places and people.

Gandy is a very celebrity person in the world and he always transmitted feelings that make we think about. For this reason the advert is quite influential.

—SOUND AND MUSIC

The music which the advert uses is Indian music; quite relax and it seems celestial.

The create of a mood an audience is related of the message. This kind of music with Gandy's message make aware the people who heard it.

The pace of the music is slowly and the pace is similar all the time but in the end of the advert the pitch of the voice of the singer rise up because it's when the slogan appears.

—SPECIAL EFFECTS , SYMBOLS LOGO AND COLOUR

The colours predominant in the advert are black and white because it depict a past time.

The logo is presented in the end of the advert "TELECOM Italia, communicated is life"

PEOPLE AND ACTIONS

In the advert appears all kind of people: young and old people and casual and formal too. There are also people of different cultures and countries.

The people who appear in the advert are working, shopping, two lovers sitting in a bench...They are doing all this things because the advert want to attract attention all kind of people there are in the world.

LANGUAGE

The slogan is: Imagine the world if he could have communicated like this. The images play the major role in the advert and the words play a secondary role.

THE LAUGHTHER (oral presentation)

Laughing is a very vitality gesture. It transmitts happiness and is very beneficial for our healthy!
In the past and in some of places the laughing was an impolite sign.
Nowadays there are still cultures and countries where is more sensible and mature remain serious. Luckily, every time more laughing is considered a very good think.
The laughing is situated in the more developed part of the brain. Scientists say that in this part there is the creativity, the capacity to think about the future and the morale. But when we became old we lose the spontaneity of laugh and search the comic part of the situations. For this reason is good learn to laugh.


Laughing like a therapy

The philosopher Freud attributed the laugh like the power of release the negative energy of our body. This capacity was prove when scientists discovered that the brain cortex release negatives electric impulses after a second to begin to laugh. Because of this the laugh therapy is now a reality.
In several centres of psychotherapy the laugh therapy consist in stimulate the production of hormones that our body make thanks of exercises and plays in groups. In this form the patients can release the tensions of their body and make easier the laugh like a corporal expression. It consists to laugh healthy and natural, like the children.



The physicals effects of laugh:

EXERCISE: With every smile 400 muscles work, adding some of the stomach that only works with the laugh.
CLEANING: The tears of the eyes clean its. The smiles make vibrated the heat and the nose and the ears improve. To sump up laughing eliminates the toxins because of the activity the diaphragm produces an internal message that make easier the digestion and helps to reduce the fat acids and the toxic components.
OXYGENATION: Come in the double air in the lungs and make that the skin being more oxygenated.
ANALGESYC: The hormones that get out when we laughing act like the morphine.
REJUVENATING: Rejuvenates when the muscles of the face stretch and stimulates. Moreover it has got invigorating and antiwrinkle effects.
AVOID THE HEART ATTACK: The internal message that produces the spasms of diaphragm arrive in the lungs and the heart too and has its heavier.
MAKE ESIER THE SLEEP: The smiles produced a healthy fatigue that eliminates the insomnia.

The psychological effects of the laugh:

ELIMINATE THE STRESS: Produces hormones (endorphins and adrenaline), that rise up the vital tone and make feel us more awake.
MAKE LIGHTER THE DEPRESSION: The laugh makes us more receptive and makes see the btight side of the things.
PROCESS OF REGRESSION: Can generate an increase in a brain and emotional operation, like a mechanism to make lighter a reality that is receives it like a bad or negative.
EXTERNALIZATION: By means of the laugh the people externalize emotions and sentiments. Overalls when we need laughing and the social situation not allowed.

We laugh when we see or hear something funny. To sump up the laugh is contagious and is the communicative power of the humour so we invite you to do it every time you can!!!

We concluded that the best thing that a person can give to you is a big smile!